Business Mission Statement

Haute fragrances, a division of Haute Inc, aims to provide men and women with fragrances to enhance their lives in way that they didn’t even think possible. We will provide our customers with specialty fragrances that will help them express their individuality and stand out in a group. Our flagship stores and partner stores will set high levels of customer service in order to capitalize on the needs and wants of our consumers. Some retailers, such as exclusive clothing stores, offer huge levels of surface by providing services such as alterations, gift wrapping, and personal shopping. (MKTG;Lamb, Hair, McDaniels;194) This will give meaning to our business and help to inspire the working lives of our employees. When an organization creates a high level of employee satisfaction, this leads to greater effort, which leads to higher quality goods, which leads to higher growth and profits, which leads to higher stockholder satisfaction, which leads to more investment and so on. (MKTG; Lamb, Hair, McDaniel; 3)